News » BookIT at DMeurope
07/09/2004 by Rémi Gamba:
Next month, Finnish national airline Finnair is to
introduce the world’s first mobile phone service that enables
passengers to check-in in advance for flights with a text
message.
The service, based on an internationally patented invention of the
Finnish company BookIT Oy, requires the customer activate the
service and then answer a text message before each flight
departure.
Text message check-in is a new service to be offered to Finnair
Plus members, to be launched in October this year. The service will
enable frequent flyers to go directly to the departure gate,
by-passing the normal check-in procedure, if they are only
travelling with hand luggage. If the customer has baggage to be
carried in the hold of the aircraft, this must be left at a Baggage
Drop desk in the departure hall.
Customers can activate the service by updating their Finnair Plus
profile, either on the internet or through the Finnair Plus Service
Centre. Updating the profile will give Finnair permission to send
flight-related service text messages to a mobile phone number. If
members update their profile information on the Internet themselves
between September 9 and November 11, they will be awarded an extra
500 Finnair Plus points.
When the service has been activated, flight passengers will receive
a check-in text message to their mobile phone before the departure
of a flight covered by the service. Finnair will send the text
message for morning departures during the evening before and for
afternoon departures a couple of hours before the flight departure
time. A seat will be allocated as far as possible according to the
seat preference expressed in the profile.
Customers will confirm their check-in by answering the message sent
by Finnair with one letter. After receiving the customer’s
confirmation, Finnair will send to the mobile phone its own
confirmation message detailing the necessary gate and seat
information.
The text message check-in service will cover all Finnair’s
scheduled international flight departures from Helsinki and
Stockholm, when the flight ticket has been redeemed and the booking
contains a Finnair Plus number. A check-in text message will not be
sent in the case of connecting flights or when flights depart from
elsewhere than Helsinki or Stockholm. In such cases, check-in can
be performed at an airport automatic check-in machine or check-in
desk.
Finnair’s new text message check-in service is the first text
message-based service in the world to work on all mobile phone
models and all operator connections without additional phone
settings.
Aerosystems Oy, BookIT Ltd and Elisa Corporation participated in
developing the service for Finnair.
http://www.dmeurope.com/default.asp?ArticleID=3041